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Manager Global Marketing Digital Lead Acquisition in Tampa, FL at SYKES JOBS

Date Posted: 3/18/2019

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Tampa, FL
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:
    3/18/2019

Job Description

GENERAL PURPOSE:

This position is responsible for creating original demand (pre-marketing-qualified-lead nurturing) as well as preventing waste from leads that fall out of various demand waterfall stages (recycled and reconstituted nurturing). This position works with Global Marketing and Sales to design, build, test and maintain nurture flows, which are executed via a marketing automation platform (MAP) in addition to PPC campaigns.

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